1. EXECUTIVE INTERVIEWS
We conducted 1-on-1 interviews with motorsport stakeholders, competitors and regulators to explore first-hand, the experience and perceptions to female entry, development, and participation in elite-level motorsport.
2. Global Attitude Study
Over 13,000 fans from 147 countries responded to the multi-lingual global attitude survey, and their feedback is now being processed and interpreted to form an important pillar of >= More than Equal’s fact-finding mission.
3. Research Library Resource
We undertook exhaustive desk research to create an interrogatable database of independent, authoritative research focussed on global sport, and motorsport participation and progression to elite levels.
4. Global Driver Data Aggregation
We have conducted a data-driven analysis of the motorsport landscape spanning competitors (both male and female), licence holders, series and championships to build a definitive database of motorsport competitors worldwide.
